Is Guava (#963D49) accessible for digital body text?

Against a pure white background (#FFFFFF), #963D49 achieves a contrast ratio of 6.86:1 (Passing WCAG AA normal text). Against a dark slate background (#0F172A), it achieves a contrast ratio of 2.60:1 (Failing WCAG AA normal text).

Which color harmonies pair best with Guava?

The exact complementary color for #963D49 is #3D9489. For analogous pairings, use #943D74 and #945D3D. You can explore these combinations further in our Color Harmony Generator.

Color Directory/Guava

Guava (#963D49)

Q: What are the exact digital and print color codes for Guava (#963D49)?

Guava has the HEX code #963D49. In RGB color coordinates, its values are 150, 61, 73. In HSL, it is 352°, 42%, 41%. In CMYK print values, it corresponds to C:0% M:59% Y:51% K:41%.

Luminance: 10% · Nearest standard name: Guava

Generate Around This Color

GUAVA

#963D49

rgb(150, 61, 73) · hsl(352°, 42%, 41%)

HEX#963D49

RGB150, 61, 73

HSL352°, 42%, 41%

HSV / HSB352°, 59%, 59%

CMYK (Print)0%, 59%, 51%, 41%

Color Harmonies

Complementary

#963D49#3D9489

Analogous

#943D74#963D49#945D3D

Triadic

#963D49#48943D#3D4894

Tints & Shades

Lighter Tints

Darker Shades

WCAG 2.2 Contrast Verification

Against White (#FFFFFF)6.86:1

Sample text rendered with #963D49 on white

AA Normal: PASSAA Large: PASS

Against Dark (#0F172A)2.60:1

Sample text rendered with #963D49 on dark

AA Normal: FAILAA Large: FAIL

Palettes Featuring Similar Tones

cp-featured-01Technology

TechModernCool

cp-featured-02Sunset

SunsetGradientCreative

cp-featured-03Vintage

VintageRetroWarm

cp-featured-04Gaming

Cyber Glitch Protocol

GamingFuturisticNeon

Comprehensive Color Profile & Design Architecture

The Complete Color Guide to Guava (#963D49)

Guava (#963D49) is a distinct shade within the Rose & Red chromatic spectrum. Characterized by an optical luminance of 10% and a warm color temperature, this tone plays a vital role across web applications, brand identities, and editorial typography. Discover its mathematical harmonies, accessibility metrics, UI engineering roles, and front-end code tokens.

Technical Colorimetry & Coordinate Breakdown

Exact mathematical values across digital display, print press, and human perceptual spaces.

HEX Code#963D49

RGB Space150, 61, 73

HSL Values352°, 42%, 41%

HSV / HSB352°, 59%, 59%

CMYK Ink0%, 59%, 51%, 41%

TemperatureWarm

Optical Color Harmony Formulas for Guava

Geometric intervals calculated from #963D49 on the 360-degree color wheel.

Direct Polar (180°)#3D9489

Complementary Harmony

Pairs Guava with its polar opposite (#3D9489) to create maximum optical contrast, perfect for high-converting call-to-action buttons.

Adjacent (±30°)#943D74 · #945D3D

Analogous Harmony

Positions adjacent neighboring hues on either side of Guava for serene, gentle, and organic visual transitions.

Split Angles (150° / 210°)#3D945D · #3D7494

Split-Complementary

Uses the two colors flanking the direct complement of Guava, offering rich visual variety without harsh chromatic vibration.

Triangular (120°)#48943D · #3D4894

Triadic Harmony

Forms an equilateral triangle on the color wheel, generating playful, dynamic energy when balanced against a neutral background.

Rectangular (90°)#74943D · #3D9489 · #5D3D94

Tetradic (Square) Harmony

A rich four-color scheme combining two complementary pairs, ideal for complex dashboards, gaming HUDs, and multi-tier charts.

Interactive Exploration

Build Palettes With Guava

Lock #963D49 inside our interactive generator to calculate live matching palettes in real time.

Launch Palette Generator

The 60-30-10 UI Implementation Role for Guava

Recommended proportional volume and semantic interface assignment.

Recommended Assignment: Interactive Brand Accent (10% Volume)

With a saturation of 42% and lightness of 41%, Guava (#963D49) acts as an attention-grabbing focal point. In user interfaces, reserve it for primary CTA buttons, active state indicators, and notification badges to draw user clicks immediately.

Light Mode SurfaceIdeal for buttons and badges

Dark Mode AdaptationDesaturate slightly for ambient glow

Tonal Expansion ScaleView 10-step design token ramp →

Color Psychology & Industry Alignment

Strategic cognitive triggers and target sector recommendations.

Cognitive & Emotional Perception

Radiates high energy, urgency, passionate emotion, and dramatic visual power. Commands immediate human attention.

Optimal Industry Verticals

E-Commerce Flash Sales, Fitness Apparel, Gaming HUDs, Food & Beverage. Combining Guava with intentional neutral whitespace reinforces authority and conversion clarity.

Production Code Tokens for Guava

Drop-in design system tokens for CSS, Tailwind CSS, and SCSS.

CSS Custom Properties (:root)Vanilla CSS

:root {
  --color-963d49: #963D49;
  --color-963d49-rgb: 150, 61, 73;
  --color-963d49-hsl: 352deg 42% 41%;
}

tailwind.config.jsTailwind CSS

module.exports = {
  theme: {
    extend: {
      colors: {
        '963d49': '#963D49',
      }
    }
  }
};

Explore Related Color Tools for Guava

Continue developing your color system with specialized design tools.

Palette Generator

Generate harmonious 5-color palettes anchored to Guava.

Launch Tool

WCAG Contrast Checker

Verify Level AA and AAA readability for Guava against any background.

Check Contrast

Shades & Tints Scale

Generate a full 10-step tonal scale from 50 to 900 for Guava.

Expand Scale

CSS Gradient Generator

Create linear and radial gradients blending Guava with complementary hues.

Build Gradients

Frequently Asked Questions About Guava (#963D49)

Authoritative answers covering Guava color codes, WCAG contrast compliance, and UI design systems.

What are the exact digital and print color codes for Guava (#963D49)?

Guava is defined by the HEX code #963D49. Its digital screen RGB coordinates are R:150, G:61, B:73. Its cylindrical HSL values are Hue:352°, Saturation:42%, Lightness:41%. In HSV/HSB format, it is 352°, 59%, 59%. For four-color CMYK process printing, its ink percentages are C:0%, M:59%, Y:51%, K:41%.

Does Guava (#963D49) pass WCAG 2.2 accessibility standards for text readability?

Against a pure white (#FFFFFF) background, Guava achieves a contrast ratio of 6.86:1 (Passing WCAG AA for normal body text, and Passing for large headings). Against dark slate (#0F172A), it achieves a contrast ratio of 2.60:1 (Failing WCAG AA).

What is the direct complementary color for Guava (#963D49)?

The exact 180-degree optical complementary color for #963D49 is #3D9489. When placed side-by-side, #963D49 and #3D9489 create maximum visual tension and high click-through conversion rates.

What is the recommended role for Guava in the 60-30-10 UI design rule?

How can I copy and export Guava into Tailwind CSS and CSS variables?

You can define Guava in CSS custom properties as ':root { --color-custom: #963D49; }' or paste it into your 'tailwind.config.js' file under 'theme.extend.colors'. You can also generate full palettes containing Guava using our interactive Color Palette Generator.

Which color family does Guava (#963D49) belong to?

Guava belongs to the Rose & Red family (Warm spectrum). You can explore full tonal ramps and curated palettes in our Rose & Red Color Guide.